Dar Tal-Providenza and FRANKS team up in the name of LOVE!

Beauty and fragrance chain FRANKS encouraged all to see Valentine’s as a time of giving rather than receiving. Through the creation of LOVE signs they approached their clients to donate 50 cents to pin a flower on the montage, leading to a beautiful display across all seven outlets. During the week leading up to Valentine’s Day €500 was collected, all through an idea which acted as both instore animation for the store, as well as a way of giving some love back.

All donations were given to Dar Tal-Providenza.